Tired of Hilton, Marriott or Starwood hotels? Start-up loyalty point program offers travelers new choices

Are you an indie-hotel kind of person but for business trips, you stick with Marriott Rewards, Hilton HHonors and Starwood Preferred Guest for the points? Well, now there's a just-launched program that might intrigue you.




(Barb DeLollis writes some good stuff for USA Today....)